Christopher Raddats
Reader
University of Liverpool
United Kingdom
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Research Interests
Digital Marketing
40%
Brand Management
20%
Service Delivery
30%
Marketing
30%
E-business
20%
Service-oriented Architecture
20%
Digital Transformation
20%
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Articles8
Year:
2023
Collaborators7
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Ali Ziaee Bigdeli
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Timothy Baines
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