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Dhruv Grewal

Toyota chair of commerce and electronic business and professor of marketing

Babson College

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United States

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Research Interests

Digital Marketing

80%

Brand Management

90%

Marketing

100%

Consumer Behavior

60%

Consumer Psychology

60%

E-commerce

40%

Retail Management

30%

Articles20

Collaborators11

Dennis Herhausen

University of Amsterdam

NETHERLANDS
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Sabine Benoit

Professor of Marketing

University of Surrey

UNITED KINGDOM
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Siggi Gudergan

Aalto University

FINLAND
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Carl-Philip Ahlbom

Senior Lecturer (Associate Professor)

University of Bath

UNITED KINGDOM
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Syed Rahman

Macquarie University

AUSTRALIA
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Jamie Carlson

University of Newcastle Australia

AUSTRALIA
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Jens Nordfält

Professor of Management Studies

University of Bath

UNITED KINGDOM
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Vanessa Patrick

Bauer Professor of Marketing

University of Houston

UNITED STATES
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Liliana Bove

University of Melbourne

AUSTRALIA
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Stephan Ludwig

Professor

MONASH UNIVERSITY

AUSTRALIA
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Martin Wetzels

Professor of Marketing

EDHEC Business School

FRANCE
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