Marnik Dekimpe
Tilburg University
Netherlands
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Research Interests
Brand Management
Behavioral Economics
Marketing
Market Economics
Consumer Psychology
Retail Management
Consumer Behavior
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Recent Grants
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Private Labels: The Brands of the Future
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Erosion and Variability in Brand Loyalty
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Articles14
Collaborators9
Harald van Heerde
University of New South Wales
Jake An
Lecturer
University of Sydney
Els Gijsbrechts
Tilburg University
Darren S. U. Kim
Macquarie University
Barbara Deleersnyder
Tilburg University
Julian Wichmann
Tilburg University
Inge Geyskens
Tilburg University
Hannes Datta
Tilburg University
Nick Bombaij
Assistant Professor
University of Amsterdam
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