Mi Hyun Lee
Assistant Professor
Northwestern University
United States
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Research Interests
Digital Marketing
30%
Advertising
30%
Consumer Behavior
30%
Marketing
20%
Pilot Study
20%
User Behavior
10%
Revenue Management
10%
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Articles6
Collaborators6
sungho park
Seoul National University
SOUTH KOREA
Edward Malthouse
Northwestern University
UNITED STATES
Wonseok Oh
-
SOUTH KOREA
K. Hazel Kwon
Associate Professor
Arizona State University
UNITED STATES
Su Jung Kim
Associate Professor
University of Southern California
UNITED STATES
Sang-Hyeak Yoon
Korea University
SOUTH KOREA
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