Matti Haverila
Professor
Thompson Rivers University
Canada
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Research Interests
Digital Marketing
50%
Brand Management
50%
Marketing
70%
Consumer Behavior
40%
Consumer Psychology
30%
Business Performance
30%
Customer Engagement
30%
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Collaborators4
Muhammad Mohiuddin
Associate Professor
Laval University
CANADA
Jenny C. Twyford
The University of Manchester
UNITED KINGDOM
Nashwa Nader
London South Bank University
UNITED KINGDOM
Kai Haverila
Lecturer
Concordia University
CANADA
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