Alexander Mafael
Assistant Professor
Stockholm School of Economics
Sweden
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Research Interests
Digital Marketing
Brand Management
Consumer Psychology
Marketing
Customer Engagement
Customer Satisfaction
Activism
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Articles12
Collaborators25
David W. Stewart
President's Professor of Marketing and Business Law (Emeritus)
Loyola Marymount University
Cristina Zogmaister
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Hamid Mazloomi
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Antoine Vernet
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Mehmet A. Orhan
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Matthew Goldberg
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Hinrich Voss
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Fanli Jia
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Jonathan Hammersley
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Cinla Akinci
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Anindya Ghosh
Associate Professor
Tilburg University Tilburg School of Economics and Management
Christian Elbaek
Aarhus University
Andre Sammartino
Associate Professor
University of Melbourne
Bastian Jaeger
Tilburg University
Katarzyna Idzikowska
Assistant Professor
Kozminski University
Mustafa Firat
Radboud University
Felix Holzmeister
Assistant Professor (Tenure-Track)
University of Innsbruck
Gerardus Lucas
Assistant Professor in Strategy and Leadership
University of Nottingham
Mahmoud M. Elsherif
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Aulona Ulqinaku
Associate Professor of Marketing
Leeds University Business School
Hamid Karimi Rouzbahani
Macquarie University
Magnus Johannesson
Professor
Stockholm School of Economics
Conny Wollbrant
University of St. Andrews
Omidreza Ghasemi
Macquarie University
Stefan Hock
Assistant Professor
University of Connecticut
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