Jonas Heller
University of Maastricht
Netherlands
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Research Interests
Digital Marketing
30%
Brand Management
30%
User Experience Design
50%
Virtual Reality
50%
Augmented Reality
50%
Customer Experience
30%
Consumer Psychology
30%
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Articles15
Year:
2024
Collaborators7
Sören Köcher
Interim Professor
Otto-von-Guericke Universität Magdeburg
GERMANY
Saifeddin Alimamy
-
UNITED ARAB EMIRATES
Susan Stead
RWTH Aachen University
GERMANY
Elina Jaakkola
Professor of Marketing
University of Turku
FINLAND
Elisabeth Christine Brüggen
University of Maastricht
NETHERLANDS
Robert Book
Associate professor
University of South-Eastern Norway
NORWAY
Karim Sidaoui
Assistant Professor
Radboud University
NETHERLANDS
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