Irfan Butt

Assistant Professor

University of Toronto

Canada

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Dr. Irfan Butt is an Assistant Professor at Toronto Metropolitan University in Canada. His research interests include consumer behavior, entrepreneurship, and the intersection of Indigenous issues with accounting research. His recent publications examine topics such as brand image impact on consumer behavior, attitudes toward organic food post-COVID-19, and the role of trust in e-shopping among emerging markets.

Irfan Butt

Research Interests

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Articles (16)

How Could Brand Image, Ethnocentrism, and Brand Attachment Impact Consumer Behaviour in the Service Industry: A Comparative Study

Age and entrepreneurship: Mapping the scientific coverage and future research directions

Machine autonomy for rehabilitation of elderly people: A trade-off between machine intelligence and consumer trust

Exploring consumers' attitude and intent to purchase organic food in an emerging market context: a pre-/post COVID-19 pandemic analysis

Organic food and Instagram health and wellbeing influencers: an emerging country's perspective with gender as a moderator

A systematic literature review of Indigenous Peoples and accounting research: critical Indigenous theory as a step toward relationship and reconciliation

Ethical reputation and retail bank selection: a sequential exploratory mixed-methods study in an emerging economy

A Canadian Perspective on Indigenous Peoples and Accounting Research: Using a Systematic Literature Review to Promote Inquiry and Inclusion*

A Hidden Gem in the World of Natural Syrup Market: Consumer's Preferences of Date Syrup in an Emerging Market

Effect of Trust on e-Shopping Adoption–An Emerging Market Context

Facebook advertising, eWOM and consumer purchase intention-Evidence from a collectivistic emerging market

Miles and Snow Typology: most influential journals, articles, authors and subject areas

The influence of person–job fit, work–life balance, and work conditions on organizational commitment: Investigating the mediation of job satisfaction in the private sector of the emerging market

BANKING SECTOR PERFORMANCE, PROFITABILITY, AND EFFICIENCY: A CITATION-BASED SYSTEMATIC LITERATURE REVIEW

Citation-based systematic literature review of energy-growth nexus: An overview of the field and content analysis of the top 50 influential papers

Scale of religiosity for Muslims: an exploratory study

Collaborators (3)

Uma Kumar

Reza FathollahZadeh Aghdam

Camillo Lento

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