Maria Elena Aramendia-Muneta

Universidad de Navarra

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Articles (24)

Collaborators (8)

María Pilar Martínez-Ruiz

Catedrática de Universidad (Full Professor)

University of Castilla-La Mancha

Antonio Lopez Pelaez

Full Professor

Universidad Nacional de Educación a Distancia

Rocío Alarcón-López

Assistant Professor

Public University of Navarre

Andrea Ollo-López

Universidad de Navarra

Amaya Erro-Garcés

FELIPE RUIZ MORENO

Universidad de Alicante

MANUEL J. SÁNCHEZ-FRANCO

Full Professor

University of Seville

Cristina Olarte-Pascual

Universidad Internacional de La Rioja

Maria Elena Aramendia-Muneta

Research Interests

Explore related searches

Contact this professor

Articles (24)

Collaborators (8)

María Pilar Martínez-Ruiz

Antonio Lopez Pelaez

Rocío Alarcón-López

Andrea Ollo-López

Amaya Erro-Garcés

FELIPE RUIZ MORENO

MANUEL J. SÁNCHEZ-FRANCO

Cristina Olarte-Pascual

How do I reach out?

Meet Kite AI

Maria Elena Aramendia-Muneta

Research Interests

Explore related searches

Contact this professor

Articles (24)

Assessing sustainability in rural tourism: insights from accommodation managers and residents in Navarre

From reviews to reality: tourist perceptions of sustainability in the top 15 global sustainable hotels

Harmony in diversity: unraveling the global impact of K-Pop through social media and fandom dynamics

Green Products in the Fashion Industry: Consumer Segmentation to Develop Communication Campaigns

Guest editorial: Introduction to special issue on “history of marketing in Spain”, part I

Guest editorial: Introduction to special issue on “history of marketing in Spain”, part II

Co-designing doctoral programs to enhance postgraduate students' employability: insights from industry stakeholders

Impact of artificial intelligence on customer engagement and advertising engagement: A review and future research agenda

Impact of artificial intelligence on customer engagement and advertising engagement: A review and future research agenda

Introduction to special issue on "history of marketing in Spain", part I

Spanish fishing industry within the common fishery policy

The Digital Presence of Law Firms: A Study of Social Media Strategies Employed by Prestigious US Law Firms

The role of human resource management practices on the results of digitalisation. From Industry 4.0 to Industry 5.0

Social work, solidarity economy and decent work

Why do guests stay at Airbnb versus hotels? An empirical analysis of necessary and sufficient conditions

Poverty, social work, and social intervention: decent work as a strategy to overcome poverty after the Covid-19

Consumers’ awareness and attitudes in circular fashion

Consumers' awareness and attitudes in circular fashion

Circular Fashion: Cluster Analysis to Define Advertising Strategies

Circular Fashion: Cluster Analysis to Define Advertising Strategies

Social Media Marketing Strategies in the Lingerie Industry

“The best” and “The least”: Cross-country cluster analysis of Instagram and tourism destinations

Perceived Health and Earnings: Evidence from the European Working Conditions Survey 2015

Perceived Health and Earnings: Evidence from the European Working Conditions Survey 2015

Collaborators (8)

María Pilar Martínez-Ruiz

Antonio Lopez Pelaez

Rocío Alarcón-López

Andrea Ollo-López

Amaya Erro-Garcés

FELIPE RUIZ MORENO

MANUEL J. SÁNCHEZ-FRANCO

Cristina Olarte-Pascual

How do I reach out?

Meet Kite AI