Markus Kurscheidt
Professor
University of Bayreuth
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Markus Kurscheidt is a Professor at the University of Bayreuth, Germany. His research interests encompass sports management, with a focus on league governance in emerging football markets, risk management in professional team sports, and the commercialization of football. Recent publications reflect his exploration of fan attitudes, crowdfunding in sports, and social sustainability in sports organizations.
Articles (9)
Collaborators (2)
Sören Bär
Professor of Marketing and Event Management
Hochschule der Medien
GERMANY
Chrisitan Brandt
University of Bayreuth
GERMANY
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