Mitja Gorenak

Adjunct Professor of Tourism Research

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Finland

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Mitja Gorenak is an Adjunct Professor of Tourism Research at Lapin Yliopisto in Finland. His research areas include sustainability in luxury tourism, job satisfaction in relation to organizational values, and the impact of COVID-19 on travel behavior. Gorenak's recent articles explore the dynamics between passion, perseverance, and job satisfaction, as well as the analysis of hotel branding and mission statements through social network metrics.

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Johan Edelheim

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Hokkaido University

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