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Susana Santos
Assistant Professor
Universidade de Lisboa Instituto Superior de Economia e Gestão
Portugal
Has grant
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Research Interests
Digital Marketing
20%
Behavioral Economics
20%
Consumer Behavior
30%
Marketing
20%
Consumer Psychology
20%
Exploratory Study
20%
Human-computer Interaction
10%
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Recent Grants
Grant: Close
Multichannel Consumer Behaviors in the Mobile Environment: Mapping the Decision Journey and Understanding Webrooming Motivations
Open Date: 2016-05-01
Close Date: 2019-05-01
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