Zhibin Lin

Professor

Durham University Business School
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United Kingdom

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Professor Zhibin Lin is a faculty member at Durham University Business School in the UK. His research areas focus on creativity in tourism, sales tactics, environmental regulations, firm internationalization, and the impact of digital transformation on tourism development. He has authored several recent articles that explore the relationship between tourism, innovation, and effective communication strategies.

Articles (27)

Collaborators (6)

David Ming Liu

Professor

Southwest University

UNITED STATES

Yuanyi Xu

University of Southampton

UNITED KINGDOM

Yevhen Baranchenko

Northumbria University

UNITED KINGDOM

Yulei Li

Lecturer

Northumbria University

UNITED KINGDOM

Songshan (Sam) Huang

Professor of Tourism & Services Marketing

Edith Cowan University

AUSTRALIA

Qile He

Professor of Strategy and Performance Management

University of Derby

UNITED KINGDOM
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