Publisher
source

Jonas Heller

5 months ago

PhD Candidate in Immersive Technologies, AI, and Consumer Experience in Marketing and Supply Chain Management Maastricht University in Netherlands

Degree Level

PhD

Field of study

Computer Science

Funding

A 4-year full-time, fully funded, employed PhD position at Maastricht University School of Business and Economics. The post includes close mentorship, access to immersive research facilities, and industry collaboration; no stipend amount is stated.

Deadline

Expired

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Country

Netherlands

University

University of Maastricht

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Keywords

Computer Science
Psychology
Information Technology
Artificial Intelligence
Marketing
Virtual Reality
Business
Retail Management
Management
Human Behavior
Customer Experience
Immersive Technology

About this position

Maastricht University School of Business and Economics is recruiting a PhD candidate for research on immersive technologies and consumer experience in food service, hospitality, and retail.

The project sits at the intersection of marketing, business, management, psychology, and digital technology, with a focus on how AR, VR, XR, AI, and multisensory technologies reshape consumer behaviour. The successful candidate will run experiments in cutting-edge AR/VR labs and a CAVE environment, and will collaborate with industry partners through the Limburg Immersive Technology (LIT) Network.

This is a 4-year full-time, fully funded, employed PhD position at Maastricht University SBE, specifically in the Marketing and Supply Chain Management (MSCM) department, in cooperation with Zuyd University of Applied Sciences.

Supervision/mentorship is listed from Dominik Mahr, Jonas Heller, Dai-In Danny Han, and Tim Hilken. The post emphasizes academically relevant and practically relevant research, with access to state-of-the-art immersive research facilities including DEXLab and the Food Experience Lab.

Deadline: 14 June 2026.

How to apply: Use the official Maastricht University vacancy page and submit your application before the deadline.

Funding details

A 4-year full-time, fully funded, employed PhD position at Maastricht University School of Business and Economics. The post includes close mentorship, access to immersive research facilities, and industry collaboration; no stipend amount is stated.

What's required

Applicants should be interested in studying immersive technologies, AI, multisensory technologies, consumer experiences, and human behaviour. The role involves experimental research in AR/VR labs and a CAVE environment, so research aptitude and willingness to collaborate with industry partners are important. The post is a full-time PhD position at Maastricht University SBE in cooperation with Zuyd University of Applied Sciences.

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