A comparison

ApplyKite vs. Mastersportal

Mastersportal helps you search and compare taught master's programmes. ApplyKite finds the openings and funding that fit you at every level, checks your eligibility and helps you apply, with a Twin that remembers you.

At a glance

What you get

ApplyKite: Search, an AI assistant, mentors and Apply For Me in one place

Mastersportal: A catalogue of master's programmes, with an AI advisor and guides

Where listings come from

ApplyKite: Gathered from university pages, funders and social media, then cleaned and sorted

Mastersportal: University programme pages; universities can pay to advertise

Study levels

ApplyKite: Bachelor's, Master's, PhD and postdoc, with scholarships

Mastersportal: Taught master's; bachelor's and PhDs on sister portals

Research positions

ApplyKite: Funded PhD and research positions, and professors with their papers and grants

Mastersportal: No professor profiles on its public site as of October 2026

Recommendations

ApplyKite: A shortlist from your level, field, grades and countries

Mastersportal: Recommended studies when you're logged in

AI help

ApplyKite: A Twin that remembers you, checks your eligibility and drafts your documents

Mastersportal: Sophia, an AI advisor for programmes and requirements

Documents

ApplyKite: Statement, proposal, CV and emails drafted for each opportunity

Mastersportal: No document drafting on its public site as of October 2026

Keeping track

ApplyKite: A roadmap, weekly plan and tracker that remember where you are

Mastersportal: A wishlist to save and compare programmes

Scholarships

ApplyKite: Scholarships at every level, and £5,000 to £10,000 for some self-funded programmes at partner universities

Mastersportal: 4,000+ scholarships and its own €10,000 scholarship

People

ApplyKite: Mentors who got in, and Apply For Me

Mastersportal: Chat with students and visa support

Applying to taught programmes

ApplyKite: Free: Apply For Me handles your whole application for you

Mastersportal: You apply on each university's site yourself

Price for students

ApplyKite: Free: search, 60 AI credits a month, and Apply For Me for taught programmes. A pass adds more credits

Mastersportal: Free to search

applicants helped
100,000+
applicants helped
of opportunity data
4+ years
of opportunity data
of papers, professors and grants
Millions
of papers, professors and grants
of partner universities
Hundreds
of partner universities

What sets ApplyKite apart

01

One place, start to finish

Search, eligibility, documents, interviews and deadlines together, so nothing falls between tabs.

02

A Twin that knows you

Your AI assistant remembers your profile, research and plan, and every answer builds on what it already knows.

03

People who got in

Mentors who studied where you want to go, and Apply For Me when you want us beside you.

Finding the right opportunity

01Sources, breadth and depth

  • Openings gathered from university and lab pages, funding bodies, research groups, LinkedIn and X
  • Taught and research degrees, scholarships and funded positions, at every level
  • Millions of research papers, professors and grants behind every search
  • Over four years of data, cleaned, checked and sorted

Mastersportal

  • 93,000+ English-taught master's from 3,600+ universities in 119 countries
  • Universities can pay Studyportals to advertise, per view, click, lead or enrolment
  • Bachelor's and PhDs on sister portals

02Search methods

  • Search by meaning: describe your goals and research in your own words and get matches, even when the words differ
  • Models tuned for academic text, and years of student searches behind the ranking
  • Filter by level, country, funding and field when you want to narrow down

Mastersportal

  • Search by subject, university and location
  • Filters for format, cost and length, and university rankings

03Research degrees and professors

  • Funded PhD and research positions alongside taught programmes
  • Professors whose papers match your research, with their grants
  • Emails to them drafted for you to review and send

Mastersportal

  • PhD programmes on its sister portal, PhDportal
  • No professor profiles, papers or grants on its public site as of October 2026

04Personalised recommendations

  • A shortlist of where to apply, built from your level, field, grades and the countries you want
  • New openings in your field on your home page as they appear
  • It gets better as your Twin learns more about you

Mastersportal

  • Recommended studies when you're logged in
  • Personality and country tests to help you choose

Semantic search

Search by what you mean, not the words you use.

Describe your research in your own words. ApplyKite's search engine, tuned for academic text, understands what you mean and finds the openings, scholarships and professors that fit, even when they say it differently.

  • Openings, scholarships and professors in one search
  • Professors matched by the papers they write

An example

  • machine learningmeansAI
  • crop yieldsmeansagriculture
  • droughtsmeansclimate-resilient
  1. Funded PhDAI for climate-resilient agriculture
  2. ProfessorA lab using satellite data to forecast harvests on dry farmland
  3. ScholarshipFunding for food-security research

Word for word, the top match shares nothing with what you typed. By meaning, it's exactly what you asked for.

Knowing where you stand

01Eligibility and fit

  • Checked against your degree, grades, English and fee status before you apply
  • What you meet, what you don't, and what to settle first
  • How your research fits each professor's work

Mastersportal

  • Sophia, its AI advisor, explains programme requirements
  • No eligibility check against your profile on its public site as of October 2026

02A memory that grows with you

  • Your Twin remembers your profile, research, results and goals, and never asks twice
  • Every answer, shortlist and draft builds on what it already knows
  • Your chats, drafts and plan stay together in one place

Mastersportal

  • A profile with your study preferences
  • No published memory of your conversations with Sophia as of October 2026

03Roadmap suggestions

  • A roadmap for your level and countries, from where to apply to your visa
  • A weekly plan that turns it into next steps
  • It updates as you go, from what you tell your Twin

Mastersportal

  • Guides, and visa support through a partner
  • No personal roadmap on its public site as of October 2026

ApplyKite Twin

A Twin that learns your journey.

Your Twin remembers what you tell it and what you do on ApplyKite, from your first search to your visa. Every shortlist, draft and answer builds on what it knows, so you never explain yourself twice.

  • Plans your week around your deadlines
  • Checks every opening against your profile
  • Drafts with you, and helps you practise interviews

An example: what your Twin knows, stage by stage

  1. OpportunitiesResearching soil microbiomesWants the UK or the Netherlands
  2. EnglishIELTS 7.0
  3. DocumentsStatement, third draftTwo referees
  4. ApplyingFour applicationsInterview on Thursday
  5. Visanext
Your TwinYour interview is on Thursday. Shall we practise the questions on soil microbiomes again?

Applying, step by step

01Documents drafted for you

  • Statement of purpose, research proposal, CV and cover letters, written for each opportunity
  • Research proposals that cite real papers
  • Emails to professors drafted for you to review and send

Mastersportal

  • Articles and guides on applying
  • No document drafting on its public site as of October 2026

02Your documents, kept safe

  • Every CV, statement and proposal in one library, sorted by folder
  • Earlier versions kept, so you can go back
  • Your files are encrypted and held in private storage

Mastersportal

  • No place for your documents on its public site as of October 2026

03Interview practice

  • Practise out loud with questions for the opportunity you're applying to
  • Feedback on every answer, and a plan for what to work on

Mastersportal

  • No interview practice on its public site as of October 2026

Faster to apply

7 steps by hand, or 3 you review.

ApplyKite does the searching, checking and first drafts, so your time goes on the decisions only you can make.

By hand, withMastersportal

  1. Search and filter
  2. Compare on your wishlist
  3. Check each requirement
  4. Work out your chances
  5. Write each motivation letter
  6. Tailor your CV each time
  7. Apply on each university's site

With

  1. Describe your goals
  2. Check your shortlist
  3. Review your drafts

Staying on top of it

01Application tracking

  • Every application with its status, deadline and notes
  • The documents, eligibility checks and chats for each one, beside it
  • Pin what matters most, and see your progress at a glance

Mastersportal

  • A wishlist to save and compare programmes
  • No application statuses or deadlines on its public site as of October 2026

02Alerts

  • Describe what you want once, and new matches come to your inbox
  • Weekly on the free plan, daily with a pass

Mastersportal

  • No opportunity alerts on its public site as of October 2026

03Scholarships and funding

  • Scholarships worth £5,000 to £10,000 for some self-funded programmes at our partner universities, through ApplyKite
  • Scholarships for Bachelor's, Master's, PhD and postdoc
  • Fully funded positions and the grants behind them
  • Checked against your nationality and fee status

Mastersportal

  • 4,000+ scholarships listed in one place
  • Its own €10,000 Studyportals Scholarship for master's students

Better chances

Apply where you can win.

Every opening is checked against your profile and matched to the right professors before you spend a week on it.

  1. Every opening in your field
  2. Open to someone with your degree and grades
  3. Where your research fits a professor's
  4. Your shortlist

Help from people

01Mentors

  • Mentors who studied where you want to go
  • Book one session, or support through your whole application

Mastersportal

  • Chat with current students

02Apply For Me

  • Let ApplyKite handle your whole application for you
  • Free for taught programmes: our partner universities pay us, not you

Mastersportal

  • Not offered on its public site as of October 2026; you apply directly to each university

When Mastersportal may suit you

  • You want to compare taught master's programmes by cost, ranking and format.
  • You want its list of 4,000+ scholarships or its €10,000 scholarship.
  • You want to chat with current students before you choose.

Questions

What is the main difference between ApplyKite and Mastersportal?

Mastersportal is a catalogue for choosing a taught master's: you search, compare and then apply on each university's site. ApplyKite covers every level, including funded PhD and research positions and the professors behind them, and then helps you apply: it checks your eligibility, drafts your documents, prepares you for interviews and keeps track of your deadlines.

Mastersportal has an AI advisor. How is ApplyKite's different?

Mastersportal's Sophia gives advice on programmes and their requirements. ApplyKite's Twin remembers your profile and plan as you go, checks your eligibility against your own grades and fee status, drafts your documents and keeps your applications on track.

Does ApplyKite have master's programmes?

Yes. ApplyKite covers Bachelor's, Master's, PhD and postdoc openings, with scholarships and funded places at every level, in one search.

Is ApplyKite free?

Yes, to start. The Explorer plan is free with 60 credits a month, and a Season or Annual Pass adds more credits for the time you are applying. Apply For Me is free for taught programmes, because our partner universities pay us, not you.

Can I use both?

Yes. You can compare programmes on Mastersportal and use ApplyKite to check your fit, find funding and prepare a strong application.

Find the right opportunity, and the help to apply.

Start free. Your Twin, your roadmap and your search are ready in minutes.

Comparison disclaimer

Information about Mastersportal is from its public website, checked 15 October 2026: Mastersportal: home, Mastersportal: about, Studyportals: Sophia, AI student advisor, Studyportals: student recruitment and marketing. Mastersportal is a trademark of its owner.