Aditya Gupta
Assistant Professor
Texas State University
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About
Aditya Gupta is an Assistant Professor at Texas State University, United States. His research primarily focuses on the implications of managerial practices in sales and electronic markets, as evidenced by his recent articles exploring the benefits of micromanagement in adaptive selling and the governance mechanisms of two-sided B2B electronic markets. His work contributes to the understanding of performance implications and the role of creativity in sales management.
Articles (2)
Year:
2025
Year:
2023
Collaborators (2)
Ravi Agarwal
Assistant Professor
San Jose State University
UNITED STATES
Binay Kumar
Assistant Professor
Appalachian State University
UNITED STATES
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