Andreea Apetrei Kalveram

About

Andreea Apetrei Kalveram is a Professor at Universidad Católica de Valencia San Vicente Mártir in Spain. Her research areas include the informal economy's interaction with digital platforms, sustainable competitiveness in agri-food trade within the EU, and consumer behavior towards sustainable brands during the COVID-19 lockdown. Her recent publications reflect a strong focus on economic sustainability and consumer purchasing behaviors in the context of digital transformation.