Annie Roos

Senior Lecturer

Sweden

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Dr. Annie Roos is a Senior Lecturer at Linneuniversitetet Institutionen for organisation och entreprenorskap in Växjö, Sweden. Her research focuses on entrepreneurship processes in rural contexts, gender dynamics in entrepreneurship, and the implications of digitalization on the Nordic bioeconomy. Her recent articles include explorations of netnography in entrepreneurship and the intersection of gender and local agency in rural entrepreneurship.

Articles (7)

Year:

2025

Year:

2024

Year:

2024

Year:

2022

Year:

2022

Year:

2021

Year:

2020

Collaborators (1)

Deema Refai

University of Leeds

UNITED KINGDOM

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Annie Roos

Research Interests

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Articles (7)

Using netnography to explore the entrepreneurship process

Approaching the rural – Uncovering rural context in entrepreneurship

Forging an entrepreneur – gendered ideas and ideals

Contextualising rural entrepreneurship – A strong structuration perspective on gendered-local agency

In the wake of the ironworks - entrepreneurship and the spatial connections to empowerment and emancipation

The digitalisation of the Nordic bioeconomy and its effect on gender equality

A new male entrepreneur?

Collaborators (1)

Deema Refai

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