Branko Bozic
Associate Professor
NEOMA Business School
FranceResearch Interests
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About
Branko Bozic is an Associate Professor at NEOMA Business School in France. His research focuses on customer trust recovery in retail contexts, with a particular emphasis on the factors and conditions that influence this process. He applies grounded theory methodologies to extend understanding in this area.
Articles (1)
Year:
2020
Collaborators (1)
Graeme Martin
Academic, Professor
University of Dundee
UNITED KINGDOM
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