Elena Borau-Boira

Nebrija University

Spain

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Articles (4)

Year:

2023

Year:

2023

Year:

2022

Year:

2021

Collaborators (3)

Marta de Miguel Zamora

Profesora

Universidad Rey Juan Carlos

SPAIN

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Ana Pérez-Escoda

Profesor Investigadora

Universidad Antonio de Nebrija

SPAIN

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María Abellán Hernández

Universidad Internacional de La Rioja

SPAIN

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Elena Borau-Boira

Research Interests

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Contact this professor

Articles (4)

Challenges of digital advertising from the study of the influencers' phenomenon in social networks

Fifteen Years of Metaverse in Higher Education: A Systematic Literature Review

Brand Story. El caso Aprendemos juntos de BBVA como modelo de relato de marca

La formación universitaria española sobre organización de eventos: retos del sector / Spanish university training in events managment: challenges of the sector

Collaborators (3)

Marta de Miguel Zamora

Ana Pérez-Escoda

María Abellán Hernández

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