Fleura Bardhi
Professor of Marketing
City, University of London
United KingdomResearch Interests
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About
Fleura Bardhi is a Professor of Marketing at City, University of London, UK. Her research primarily focuses on consumer acquisition and its extensions beyond traditional buying practices. She has contributed to the field through her recent article, "Beyond buying: Extending the concept of acquisition in consumption."
Articles (1)
Year:
2025
Collaborators (1)
Daniele Dalli
Full Professor of Marketing
University of Pisa
ITALY
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