Hong-Youl Ha
Professor of Marketing
Dongguk University
Research Interests
Explore related searches
Contact this professor
About
Hong-Youl Ha is a Professor of Marketing at Dongguk University in South Korea. His research focuses on consumer behavior, particularly in the context of online travel agencies and the hospitality industry. Recent articles by Professor Ha examine topics such as customer avoidance, online review skepticism, and the impact of economic and social satisfaction on sustainable business practices. His work contributes to understanding consumer preferences and engagement in both online and offline settings.
Articles (14)
How do I reach out?
Sign in for free to see their profile details and contact information.