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Ian Goodwin

Has grant

Associate Professor

University of Auckland
Country flagNew Zealand

Research Interests

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About

Ian Goodwin is an Associate Professor at the University of Auckland, New Zealand. His research focuses on the impact of alcohol and vape marketing on young people, particularly in relation to social media exposure and engagement. He has explored issues surrounding programmatic advertising and public health, emphasizing the challenges posed by automated marketing practices. His recent work investigates the intersection of contemporary marketing strategies and health-related behaviors among youth.

Recent Grants

Grant: Close

Limbic capitalism and the digital landscape of young people’s lives

Open Date: 2021-01-01

Close Date: 2024-01-01

Grant: Close

Instagram Influencers, Unhealthy Products, and Covert Marketing to Young People

Open Date: 2020-01-01

Close Date: 2023-01-01

Grant: Close

Young adults, drinking stories and the cult of celebrity

Open Date: 2009-07-01

Close Date: 2012-07-01

Articles (6)

Year:

2026

Year:

2025

Year:

2024

Year:

2024

Year:

2023

Year:

2022

Collaborators (3)

Jessica Young

Senior Research Fellow

Victoria University of Wellington

NEW ZEALAND
View details

tim mccreanor

professor

Massey University

NEW ZEALAND
View details

Antonia C. Lyons

Hugh Green Foundation Chair in Addiction Research

University of Auckland

NEW ZEALAND
View details