Jairo Casado-Montilla

Profesor sustituto

Universidad de Jaén

Spain

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About

Jairo Casado-Montilla is a Profesor sustituto at Universidad de Jaén, Spain. His research areas encompass social network analysis, tourism competitiveness, and the behavior of Generation Z towards sustainability. Recent publications include investigations into oleotourism, stakeholder theory in tourism, and the impact of COVID-19 on the tourism sector.

Articles (14)

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2025

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2025

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2025

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2024

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2023

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2021

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2021

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2021

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2021

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2020

Collaborators (4)

José Luis Durán Román

Assistant Professor

Universidad de Jaén

SPAIN

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Isabel Carrillo Hidalgo

Profesor Ayudante Doctor

Universidad de Jaén

SPAIN

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Yaiza López-Sánchez

Profesora Ayudante Doctora

University of Malaga

SPAIN

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Juan Ignacio Pulido-Fernández

Associate Professor

Universidad de Jaén

SPAIN

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Jairo Casado-Montilla

Research Interests

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Articles (14)

Tourism competitiveness drivers and tourism performance: a multi-regional analysis

El oleoturismo como herramienta de desarrollo territorial. Diagnóstico y necesidades de conocimiento

Applying Stakeholder Theory and Social Network Analysis when studying the social capital of tourism destinations

Social network analysis and tourism vocation in a coopetitive environment

Gen Zers' Behaviour Towards Sustainability in a Mature Coastal Destination

El oleoturismo como instrumento de diversificación productiva de las cooperativas olivícolas

Does type of accommodation influence tourist behavior? Hotel accommodation vs. rural accommodation

COVID-19 and tourism sector stock price in Spain: medium-term relationship through dynamic regression models

Evaluating olive oil tourism experiences based on the segmentation of demand

La medición de la creatividad en destinos urbano-culturales españoles

Measuring creativity in urban-cultural Spanish destinations,La medición de la creatividad en destinos urbano-culturales españoles

How to measure the tourism vocation of a territory? Proposal for a composite index

Análisis del comportamiento de la demanda de oleoturismo desde la perspectiva de la oferta

Understanding the Behaviour of Olive Oil Tourists: A Cluster Analysis in Southern Spain

Collaborators (4)

José Luis Durán Román

Isabel Carrillo Hidalgo

Yaiza López-Sánchez

Juan Ignacio Pulido-Fernández

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