João Braga
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Postdoc research fellow / Invited assistant Professor
PortugalResearch Interests
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Recent Grants
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The effect of psychological distance in consumer’s intuitive affective evaluations. The case of peak-end rule and the generation of counterfactual thoughts
Open Date: 2017-03-01
Close Date:
Grant: Close
The effect of psychological distance in consumers intuitive affective evaluations. The case of peak-end rule and the generation of counterfactual thoughts
Open Date: 2017-03-01
Close Date:
Grant: Close
Disentangling the representativeness heuristic from the availability heuristic
Open Date: 2011-01-01
Close Date:
Grant: Close
Disentangling the representativeness heuristic from the availability heuristic
Open Date: 2011-01-01
Close Date:
Articles (4)
Year:
2024
Year:
2024
Year:
2024
Year:
2022
Collaborators (1)
Sofia Jacinto
University of Applied Sciences and Arts Northwestern Switzerland
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