Laetitia Mimoun

Associate Professor

ESCP Business School

France

Research Interests

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Professors in France

Articles (8)

Year:

2023

Year:

2023

Year:

2023

Year:

2022

Year:

2022

Year:

2021

Year:

2021

Year:

2020

Collaborators (7)

Achilleas Boukis

University of Birmingham

UNITED KINGDOM

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Adele Gruen

Junior Professor, Chair Management and Ecological Transition

Université Paris Dauphine-PSL

FRANCE

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Delphine Dion

Professeur

ESSEC Business School

FRANCE

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Lez Trujillo-Torres

Assistant Professor

University of Chicago

UNITED STATES

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Olivier Sibai

University of Bath

UNITED KINGDOM

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Francesca Sobande

Senior Lecturer in Digital Media Studies

Cardiff University

UNITED KINGDOM

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LAGNAJITA CHATTERJEE

Assistant Professor

Worcester State University

UNITED STATES

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Laetitia Mimoun

Research Interests

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Articles (8)

Access-based customer journeys

Transnational Market Navigation: Living and Consuming across Borders

Reclaiming the witch: Processes and heroic outcomes of consumer mythopoesis

Social Emotions and the Legitimation of the Fertility Technology Market

Chronic Consumer Liminality: Being Flexible in Precarious Times

Customer Work Practices and the Productive Third Place

Authenticating brand activism: Negotiating the boundaries of free speech to make a change

Soldiers and superheroes needed! Masculine archetypes and constrained bodily commodification in the sperm donation market

Collaborators (7)

Achilleas Boukis

Adele Gruen

Delphine Dion

Lez Trujillo-Torres

Olivier Sibai

Francesca Sobande

LAGNAJITA CHATTERJEE

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