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Luiz Bettencourt Moniz
Invited Professor
IADE Superior de Marketing e Publicidade
PortugalResearch Interests
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About
Luiz Bettencourt Moniz is an Invited Professor at IADE Superior de Marketing e Publicidade in Portugal. His research interests primarily focus on data science applied to marketing, as highlighted in his recent literature review. Professor Moniz contributes to the academic discourse surrounding innovative marketing strategies and data-driven decision-making.
Articles (1)
Year:
2021
Collaborators (1)
Rui Cruz
Associate Professor full-time
Universidade Europeia
PORTUGAL
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