Marcos Carchano Alcaraz

About

Marcos Carchano Alcaraz is a Profesor Ayudante Doctor at Universidad de Castilla-La Mancha in Spain. His research areas focus on environmental proactivity, eco-innovation, and sustainability within the wine industry. Recent publications examine the relationship between internationalization and financial performance, as well as the dynamics of environmental performance in wine companies. He is actively involved in exploring the impact of managerial commitment on green entrepreneurship and environmental strategies.