Melissa MacKay

Assistant Professor

University of Guelph

Canada

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About

Melissa MacKay is an Assistant Professor at the University of Guelph in Canada. Her research focuses on public health communication, particularly in the context of health competency frameworks and media analysis during public health crises. Recent publications include investigations into the dissemination of risk communication during enteric illness outbreaks and the effectiveness of COVID-19 vaccine communications on platforms like Instagram and Twitter.

Articles (10)

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2025

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2025

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2024

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2024

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2024

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2023

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2023

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2023

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2023

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2023

Collaborators (2)

Abhinand Thaivalappil

Tokyo Metropolitan University

CANADA

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Daniel Gillis

University of Guelph

CANADA

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Melissa MacKay

Research Interests

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Articles (10)

Assessing the Dissemination of Federal Risk Communication by News Media Outlets During Enteric Illness Outbreaks: Canadian Content Analysis

Assessing Communication Competencies in Canadian MPH Program Curriculum: A Content Analysis of Communication Courses

Measuring Health Promoter Core Competencies Among Graduate Students Enrolled in a Health Promotion Course

Public health communication professional development opportunities and alignment with core competencies: an environmental scan and content analysis

Developing competencies in public health: a scoping review of the literature on developing competency frameworks and student and workforce development

“There was a lot of that [coercion and manipulation] happening and well, that’s not very trustworthy”: a qualitative study on COVID-19 vaccine hesitancy in Canada

COVID-19 vaccine communications on Instagram and vaccine uptake in young adults: A content assessment and public engagement analysis

Developing public health competency statements and frameworks: a scoping review and thematic analysis of approaches

Credibility of vaccine-related content on Twitter during COVID-19 pandemic

Overview of the Health Communication Curriculum in Canadian Master of Public Health Programs

Collaborators (2)

Abhinand Thaivalappil

Daniel Gillis

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