Melissa Mercincavage

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Assistant Professor

Rutgers University

United States

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Laboratory-based Approaches to Understanding the Impact of Low Nicotine Content Cigarette Marketing on Young Adults

Open Date: 2018-03-01

Close Date: 2023-02-28

Articles (9)

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2024

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2024

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2023

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2023

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2023

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2023

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2022

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University of Utah

UNITED STATES

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Melissa Mercincavage

Research Interests

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Contact this professor

Recent Grants

Articles (9)

Acute effects of charcoal filters and package color on cigarette perceptions and use behaviors: Results from a randomized pilot study examining Natural American Spirit “Sky”

Effect of nicotine expectancy and nicotine dose reduction on cigarette demand, withdrawal alleviation, and puff topography

Organic, Earth-Friendly Tobacco With a Charcoal Filter and Smooth Taste: A Randomized Experiment Testing Effects of Natural American Spirit’s “Sky” Cigarette Advertising on Consumer Perceptions

Examining Visual Attention to Tobacco Marketing Materials Among Young Adult Smokers: Protocol for a Remote Webcam-Based Eye-Tracking Experiment

Effects of Modified Tobacco Risk Products with Claims and Nicotine Features on Perceptions among Racial and Ethnic Groups

Effects of advertising features on smokers’ and non-smokers’ perceptions of a reduced nicotine cigarette modified risk tobacco product

Shedding ‘light’ on cigarette pack design: colour differences in product perceptions, use and exposure following the US descriptor ban

Comparing video observation to electronic topography device as a method for measuring cigarette puffing behavior

Polarization Within the Field of Tobacco and Nicotine Science and its Potential Impact on Trainees

Collaborators (5)

Andrew A. Strasser

Jennifer Pearson

Matthew Stone

Jason Geller

Teresa DeAtley

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