Muhammad Ittefaq

Assistant Professor

James Madison University

United States

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About

Dr. Muhammad Ittefaq is an Assistant Professor at James Madison University in the United States. His research areas include media coverage of global events, digital practices in social media, and communication strategies related to health and artificial intelligence. He has authored several critical articles examining journalism cultures, public opinion on COVID-19, and the effects of misinformation in various contexts.

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2025

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2022

Collaborators (7)

Taufiq Ahmad

University of Maryland at College Park

UNITED STATES

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Ali Zain

Assistant Professor in Strategic Communication

Arizona State University

UNITED STATES

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Waqas Ejaz

University of Oxford

UNITED KINGDOM

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Hyunjin Seo

Oscar Stauffer Professor

University of Kansas

UNITED STATES

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M. Laeeq Khan

Associate Professor

Ohio State University

UNITED STATES

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Yan Jin

UNITED STATES

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Zahid Shahab Ahmed

UNITED ARAB EMIRATES

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Muhammad Ittefaq

Research Interests

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About

Articles (20)

Framing a Global Pandemic: Journalism Cultures and Media Coverage of COVID-19 in China, South Korea, the United Kingdom, and the United States

Factors influencing international students’ adoption of generative artificial intelligence

Digital disconnective practice: Online platform migration and technology non-use in the age of emerging social media and polarized societies

Memorable Messages About Mental Health Among International Students in the United States: A Mixed-Method Study

How effective are fact-checks in Pakistan and who engages with them?

Analysis of public opinion polls about COVID-19 vaccines: Theoretical and policy implications for vaccine communication and campaigns to address vaccine hesitancy

Global news media coverage of artificial intelligence (AI): A comparative analysis of frames, sentiments, and trends across 12 countries

Highlighting Heroes and Ignoring Villains: Visual Framing of Polio and Polio Vaccine in Newspapers

“It Frustrates Me Beyond Words That I Can’t Fix that”: Health Misinformation Correction on Facebook During COVID-19

Powerful News Sources Versus Advocate-Journalists as Factors Affecting the Editorial Agenda-Building on Sustainable Development Goals

Politics triumphs: A topic modeling approach for analyzing news media coverage of climate change in Pakistan

Ethnic Newspaper Industry in Pakistan and Impacts of Corporate Ownership

Crisis communication for public organizations: Examining Pakistan Railways' use of information technology and social media for image repair

The COVID-19 pandemic and international students: A mixed-methods approach to relationships between social media use, social support, and mental health

Opioids in Satirical News Shows: Exploring Topics, Sentiments, and Engagement in Last Week Tonight on YouTube

China’s Belt and Road Initiative and soft power in Pakistan: an examination of the local English-language press

Advocacy journalism and climate justice in a Global Southern country

Building a Media Literate Society: Pathways to Improve Media and Information Literacy Education in Pakistan

International migrants and coronavirus disease 2019 vaccinations: Social Media, motivated information management, and vaccination willingness

Examining the Factors Influencing Tourists’ Destination: A Case of Nanhai Movie Theme Park in China

Collaborators (7)

Taufiq Ahmad

Ali Zain

Waqas Ejaz

Hyunjin Seo

M. Laeeq Khan

Yan Jin

Zahid Shahab Ahmed

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