Myoung-Gi Chon

Associate Professor

Auburn University

United States

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Articles (13)

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2024

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2024

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2024

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2023

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2022

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2022

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2022

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2022

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2021

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2021

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2021

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2021

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2021

Collaborators (4)

Jarim Kim

Yonsei University

SOUTH KOREA

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Katie Kim

The University of Tennessee Knoxville

UNITED STATES

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Jiaying Liu

University of California, Santa Barbara

UNITED STATES

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Sungsu Kim

Kookmin University

SOUTH KOREA

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Myoung-Gi Chon

Research Interests

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Articles (13)

Driving Climate Action via Government Public Relations: The Role of Government-Citizen Relationships and Situational Perceptions

Promoting the Use of Electric Vehicles on Social Media: The Effects of Message Framing, Point of Reference, and Political Affiliation on Perceived Information Value for Others and Purchase Intentions

Building bridges for anti-racism activism: Testing situational theory of problem solving and problem chain recognition effect

Embodying Temporality in Response Efficacy: How Coping Appraisal Promotes Preventive Behavioral Engagement During the Ongoing Pandemic

From Mind to Mouth: Understanding Active Publics in China and Their Communicative Behaviors on GM Foods

When work and life boundaries are blurred: the effect of after-hours work communication through communication technology on employee outcomes

Coping with mental health issues via communicative action in the digital age: testing cybercoping models

Fostering compliance with COVID-19 guidelines: insights for risk communication strategies during a pandemic

Are Chinese Netizens Willing to Speak Out? The Spiral of Silence in Public Reactions to Controversial Food Safety Issues on Social Media

Classifying foreign publics: Examining the relationships behavioral experience, symbolic environment, and communication behaviors among key foreign publics

Conceptualizing allegiant communication behavior: A cross-national study of employees’ self-orchestration of voice and silence

Megaphoning effects of skepticism, cynicism, and situational motivation on an environmental CSR activity

Misinformation and Government Crisis Management in South Korea: Understanding Active Publics’ Belief in Misinformation about the Yemeni Refugee Issue and Its Effect on Active Communication Behaviors

Collaborators (4)

Jarim Kim

Katie Kim

Jiaying Liu

Sungsu Kim

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