Nektarios Tzempelikos

Associate Professor in Marketing

Anglia Ruskin University - Cambridge Campus

United Kingdom

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About

Dr. Nektarios Tzempelikos is an Associate Professor in Marketing at Anglia Ruskin University - Cambridge Campus, UK. His research interests include sustainable branding in hospitality and tourism, business-to-business marketing, effective nutrition policy formulation, and innovation in key account management. His recent publications reflect a commitment to advancing knowledge in these areas and addressing the evolving landscape of marketing research.

Articles (6)

Year:

2025

Year:

2022

Year:

2021

Year:

2021

Year:

2021

Year:

2020

Collaborators (1)

Ariadne Beatrice Kapetanaki

Senior Lecturer in Marketing

University of York

UNITED KINGDOM

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Nektarios Tzempelikos

Research Interests

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Articles (6)

Integrating corporate identity, social responsibility, and reputation: A triadic framework for sustainable branding in hospitality & tourism

Some Reflections on the State of Business-to-Business Marketing Research

Building relationships: Is this the answer to effective nutrition policy formulation?

Business-to-Business Marketing in the Light of the Evolution of the Business Environment

Innovation in Key Account Management: Identification of Research Trends and Knowledge Gaps

Distribution of Marketing Research Material to Universities: The Case of Archive of Market and Social Research (AMSR)

Collaborators (1)

Ariadne Beatrice Kapetanaki

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