Patricia Isabel Santateresa-Bernat
Professor
Valencian International University
Research Interests
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About
Patricia Isabel Santateresa-Bernat is a Professor at Valencian International University in Spain. Her research interests focus on the influence of social media and marketing on consumer behavior, as evidenced by her recent article exploring the impact of influencers on tourists' behaviors. With a strong academic background, she is dedicated to advancing knowledge in her field.
Articles (1)
Year:
2023
Collaborators (1)
Rafael Curras-Perez
University of Valencia
SPAIN
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