Ralf Schmälzle

Associate Professor

Michigan State University

United States

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Ralf Schmälzle is an Associate Professor at Michigan State University, USA. His research areas encompass media neuroscience, physical activity in romantic relationships, and the psychological effects of narrative content. Recent articles include investigations into peak audience engagement during storytelling and the impact of shared brain activity in response to media messages. He also explores the intersection of artificial intelligence and health communication.

Articles (10)

Year:

2023

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2023

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2022

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2022

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2022

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2022

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2022

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2021

Year:

2021

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2021

Collaborators (6)

Nolan T. Jahn

Michigan State University

UNITED STATES

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Dar Meshi

Michigan State University

UNITED STATES

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Rene Weber

Professor

University of California, Santa Barbara

UNITED STATES

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Jenn Anderson

Associate Professor

South Dakota State University

UNITED STATES

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Sara M. Grady

Michigan State University

UNITED STATES

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Elizabeth Dorrance Hall

Assistant Professor

Michigan State University

UNITED STATES

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Ralf Schmälzle

Research Interests

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Articles (10)

Confirmation, Disconfirmation, and Communal Coping for Joint Physical Activity in Romantic Dyads

Media Neuroscience on a Shoestring: Examining Electrocortical Responses to Visual Stimuli Via Mobile EEG

Identifying moments of peak audience engagement from brain responses during story listening

Harnessing Artificial Intelligence for Health Message Generation: The Folic Acid Message Engine.

Building blocks of suspense: subjective and physiological effects of narrative content and film music

How Shared Brain Activity Varies over the Course of a Narrative

Theory and Method for Studying How Media Messages Prompt Shared Brain Responses Along the Sensation-To-Cognition Continuum

Stories Collectively Engage Listeners’ Brains: Enhanced Intersubject Correlations during Reception of Personal Narratives

Speaking of Values: Value-Expressive Communication and Exercise Intentions

Reactance to Healthy Eating and Physical Activity Messages: Face Threat and Face Management Strategies in Memorable Daily Conversations Among Couples.

Collaborators (6)

Nolan T. Jahn

Dar Meshi

Rene Weber

Jenn Anderson

Sara M. Grady

Elizabeth Dorrance Hall

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