Sangeeta Khorana

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Professor of International Trade Policy

Aston University

United Kingdom

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Professor Sangeeta Khorana is a faculty member in the School of International Business at Aston University, UK. Her research focuses on international trade policy, consumer behavior in emerging technologies, and sustainable development in the banking sector. Recent publications examine the intersection of metaverse technologies in hospitality and tourism, resilience in retail contexts, and innovations in public procurement transparency.

Recent Grants

Grant: Close

Governance and Economic Integration through Free Trade Agreements

Open Date: 2014-12-01

Close Date: 2016-12-01

Grant: Close

Public Procurement Initiative

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Articles (19)

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2025

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2023

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2023

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2022

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2022

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2020

Collaborators (7)

William A. Kerr

University of Saskatchewan

CANADA

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Inmaculada Martinez-Zarzoso

Professor

Universitat Jaume I

SPAIN

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Shilpa Taneja

Lecturer (Assistant Professor) in Marketing

University of Sheffield

UNITED KINGDOM

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May T. Yeung

University of Saskatchewan

CANADA

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Dimitrios Buhalis

Professor and Director eTourismLab

Bournemouth University

UNITED KINGDOM

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Nripendra P. Rana

The Queen's University Belfast

UNITED KINGDOM

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Hubert Escaith

Chief Statistician

SWITZERLAND

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Sangeeta Khorana

Research Interests

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About

Recent Grants

Articles (19)

From Demand to Impact: Can Sustainable Banking Services Advance UN Sustainable Development Goals?

Stand strong or Step Back: Exploring resilience and customer incivility in the retail context

Metaverse technologies in hospitality: using the theory of consumption values to reveal consumer attitudes and trust factors

AI-Driven Competitive Advantage: The Role of Personality Traits and Organizational Culture in Key Account Management

Metaverse in tourism: tourist involvement as a moderator

Unlocking the potential of AI

Investigating the Intention of Tourists to Travel to the World Heritage Destination: The Mediating Role of Familiarity

Enabling industry 4.0: Assessing technologies and prioritization framework for agile manufacturing in India

Measuring public procurement transparency with an index: exploring the role of e-GP systems and institutions

Use of metaverse in socializing: Application of the big five personality traits framework

Moving beyond least developed country status: Challenges to diversifying Bangladesh’s seafood exports

An anatomy of the impact of COVID‐19 on the global and intra‐Commonwealth trade in goods

THE STILLBORN UNITED KINGDOM‒UNITED STATES TRADE AGREEMENT

Differentiated Differentiation in the WTO Customs Valuation Agreement

Big Data in Food: Systematic Literature Review and Future Directions

Assessing Organizational Users’ Intentions and Behavior to AI Integrated CRM Systems

Assessing the factors that influence the adoption of healthcare wearables by the older population using an extended PMT model

The labour market impact of COVID-19: early evidence for a sample of enterprises from Southern Europe

The Hidden Cost of Supply Chain Disruptions: Case Study of the UK’s Automotive Sector

Collaborators (7)

William A. Kerr

Inmaculada Martinez-Zarzoso

Shilpa Taneja

May T. Yeung

Dimitrios Buhalis

Nripendra P. Rana

Hubert Escaith

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