Sophia Mueller

About

Sophia Mueller is an Assistant Professor at the University of Miami in the United States. Her research focuses on advertising, diversity, and representation, particularly in relation to LGBTQ+ experiences and the impact of brand actions on consumer perceptions. Recent articles include investigations into the influence of neoliberal discourses in public service announcements and the effects of brand hypocrisy on consumer responses. She aims to contribute to the academic discourse surrounding purpose-driven marketing and advertising practices.