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Ummu Ajirah Abdul Rauf

Senior Lecturer

Universiti Kebangsaan Malaysia (UKM)

Malaysia

Research Interests

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Articles (19)

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2026

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2024

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2023

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2023

Collaborators (3)

Mohd Hafizuddin Syah Bangaan Abdullah

Universiti Kebangsaan Malaysia (UKM)

MALAYSIA

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Ainul Huda Jamil

Senior Lecturer

Universiti Kebangsaan Malaysia (UKM)

MALAYSIA

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Siti Intan Nurdiana Wong Abdullah

Senior Lecturer

Nottingham Trent University

UNITED KINGDOM

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Ummu Ajirah Abdul Rauf

Research Interests

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Articles (19)

Relationship between managerial support and employee outcomes: The mediating role of employees’ self-efficacy

Linking HR practices to employee engagement: A mediated-moderated model of self-efficacy and supervisory support

Natural Language Processing Multimodal Artificial Intelligence Framework Design to Support Inclusive Higher Education Using Mixed Methods Approach in Indonesia and Malaysia

Relationship between Pay Management and Organizational Commitment: A Mediating Role of Job Satisfaction

WHY DIGITAL CAPABILITIES ALONE DON’T DRIVE SME PERFORMANCE: THE MEDIATING ROLE OF PROCESS INNOVATION IN RETAIL SMES

Self-Efficacy and Push-Pull Factors in International Student Mobility: A Study of Chinese Students’ Decision to Study in Malaysia

FROM EXCLUSION TO EMPOWERMENT: REDESIGNING E-LEARNING TO MITIGATE RISKS FOR DISABLED STUDENTS

LEVERAGING INTRANET QUALITY FOR UNIVERSITY FINANCIAL SUSTAINABILITY: THE MEDIATING ROLE OF ENTERPRISE RISK MANAGEMENT

Policy Perspective on Proposed Framework of NLP AI to Bridge the Inclusive Support in Higher Education with a Mixed Methods Approach in Indonesia and Malaysia

RELATIONSHIP BETWEEN INTERACTIONAL QUALITY, PATIENTS’ PERCEIVED VALUE AND PATIENT SATISFACTION IN MILITARY HOSPITAL,Hubungan antara Kualiti Interaksi, Tanggapan Berfaedah oleh Pesakit dan Kepuasan Pesakit di Hospital Tentera

Resilience And Sustainability in Tourism-Forestry Systems Through Risk Management Framework: Review and Concept

EMPOWERING HIGHER EDUCATION: THE TECH ADVANTAGE IN WORK COORDINATION AND RISK MANAGEMENT FOR FINANCIAL GROWTH

The comprehensive analysis of pro-environmental food purchasing behaviour among consumers observing halal diet

Exploring Customer Trust and Online Continuance Shopping Intention of Cosmetics, with Mediating Effect of Perceived Risk

A BIBLIOMETRIC ARTICLE REGARDING TWIN TECHNOLOGY IN TECHNOLOGY MANAGEMENT FOR THE YEAR 2019-2023: INDUSTRY IN MALAYSIA

AI ChatGPT in Academic Information Technology Engineering to Increase the Engagement of Extracurricular Performance from Students with Disabilities

OIL PALM SMALLHOLDERS ENTREPRENEURS AND FINANCIAL LITERACY: TECHNOLOGY ADOPTION

STRENGTHENING THE UNIVERSITY-MARITIME INDUSTRY COLLABORATIONS (UMICS): TECHNOLOGY ISSUES

Technology and Performance of Maritime Industry in Malaysia

Collaborators (3)

Mohd Hafizuddin Syah Bangaan Abdullah

Ainul Huda Jamil

Siti Intan Nurdiana Wong Abdullah

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