Winnie Ng Picoto

Associate Professor

ISEG Lisbon School of Economics and Management

Portugal

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About

Winnie Ng Picoto is an Associate Professor at ISEG Lisbon School of Economics and Management in Portugal. Her research interests include digital entrepreneurship, big data analytics, and the integration of the Internet of Things into e-commerce. She has recently published articles focusing on topics such as data-driven marketing regulation, cloud computing adoption, and the effects of digital nativity on usage patterns.

Articles (14)

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2024

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2023

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2023

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2023

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2023

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2022

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2022

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2022

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2021

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2021

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2021

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2021

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2021

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2021

Collaborators (4)

Yvette Blount

Honorary Associate Professor

Deakin University Deakin Business School

AUSTRALIA

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Peter Busch

Macquarie University

AUSTRALIA

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Inês Pinto

University of Lisbon

PORTUGAL

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Pilar Conde

Assistant Professor

Universidade de Lisboa Instituto Superior de Economia e Gestão

PORTUGAL

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Winnie Ng Picoto

Research Interests

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About

Articles (14)

Digital Entrepreneurship and the Challenges for Social Change

Time-to-unicorn and digital entrepreneurial ecosystems

Big Data Analytics and Firm Performance in the Hotel Sector

Integrating the Internet of Things into E-Commerce: The Role of Trust, Privacy, and Data Confidentiality Concerns in Consumer Adoption

Regulation of data-driven marketing and management theory: bibliometric analysis, systematic literature review and research agenda

Is Online Teaching Challenging Faculty Well-Being?

Organizational experience of social media: impacts on competitive intelligence

The effects of digital nativity on nonvolitional routine and innovative usage

Bangladeshi ready‐made garment development via ubiquitous and mobile computing

Mobile phone-based information systems for empowerment

The critical factors for cloud computing adoption during SARS-CoV-2 pandemic

The influence of the technology-organization-environment framework and strategic orientation on cloud computing use, enterprise mobility, and performance

Cultural impact on mobile banking use – A multi-method approach

Customer relationship management and innovation capability: A multiple case study

Collaborators (4)

Yvette Blount

Peter Busch

Inês Pinto

Pilar Conde

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