ALICIA BLANCO-GONZALEZ

Professor

Universidad Rey Juan Carlos

Spain

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About

Professor Alicia Blanco-Gonzalez is a faculty member at Universidad Rey Juan Carlos in Spain. Her research areas encompass internationalization, legitimacy of emerging market multinationals, consumer behavior, gender diversity in board performance, and social responsibility. Professor Blanco-Gonzalez's recent publications contribute significantly to understanding the dynamics of marketing capabilities, consumer emotional regulation, and the impacts of COVID-19 on business and management practices.

Articles (17)

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2024

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2024

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2024

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2023

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2023

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2023

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2023

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2023

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2023

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2023

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2022

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2022

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2022

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2022

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2022

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2022

Assistant Professor

Universidade de Vigo

SPAIN

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Associate Professor

Universitat Ramon Llull

SPAIN

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ALICIA BLANCO-GONZALEZ

Research Interests

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Contact this professor

About

Articles (17)

How compulsive and impulsive buying affect consumer emotional regulation. Is anxiety a differential element?

Does the legitimacy of countries influence the internationalization of emerging market multinationals

The link of ESG performance and board gender diversity in European firms

How can companies boost legitimacy in international markets? A dynamic marketing capabilities approach

Critical incidents and dissatisfaction in B2B relationships: an appraisal theory analysis

Effects of social responsibility on legitimacy and revisit intention: The moderating role of anxiety

Achieving Legitimacy Through Gender Equality Policies

What Have We Learned From COVID-19 in Business and Management and What Are the Future Challenges?

Managing Perceived Legitimacy in Uncertain Times: The Effects of Long-Covid

The impact of social media advertising on brand’ legitimacy

Understanding dissatisfaction through evaluation theory

Is Purchase Behavior Different for Consumers with Long COVID?

How sustainable human resources management helps in the evaluation and planning of employee loyalty and retention: Can social capital make a difference?

Social capital and organizational legitimacy as competitive advantages in the information and communications technology sector

The impacts of socially responsible human resources management on organizational legitimacy

Disclosure of gender policies: do they affect business performance?

The impact of state legitimacy on entrepreneurial activity

Collaborators (12)

Sandra Escamilla-Solano

Camilo Prado-Roman

María Dolores Odriozola

Ana Cruz-Suarez

Antonio Fernández-Portillo

Felipe Hernández Perlines

Gabriel Cachón-Rodríguez

Pablo Cabanelas

Francisco Diez-Martin

Jessica Paule-Vianez

Cristina Del Castillo Feito

Giorgia Miotto

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