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Amanda Sams

Assistant Professor of IMC

University of Mississippi

United States

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Amanda Sams is an Assistant Professor of Integrated Marketing Communication at the University of Mississippi, United States. Her research focuses on health communication, particularly in relation to topics such as endometriosis management, self-harm inquiries, and vaccine discourse. Recent publications include analyses of online discussions surrounding medical topics and the impact of anti-vaccine messages on public perception.

Articles (10)

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2026

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2022

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2020

Collaborators (4)

Jason Cain

Assistant Professor

University of Mississippi

UNITED STATES

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John McCall

Assistant Professor of School Counseling

Auburn University

UNITED STATES

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Erika LeBlanc

Associate Professor

University of Louisiana at Lafayette

UNITED STATES

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Lindsay Lundeen

Assistant Professor of Counselor Education and Supervision

University of Arkansas

UNITED STATES

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Amanda Sams

Research Interests

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Articles (10)

Skating, Loss, and Solidarity: Examining Media Framing of Post-Tragedy Figure Skating News Coverage

Compassionate human or technology: exploring the themes and sentiment of AI-generated crisis communication as compared with human messages

“We’re Just Walking Experiments”: Exploring Uncertainty Management of Endometriosis

Strong Fears, Weak Ties, and Nonsuicidal Self-Injury: Medical Inquiries About Injury, Wound, and Scar Care from a Self-Harm Subreddit

Digital Catharsis or Harmful Exposure? A Thematic Analysis of Self-Directed Violence Reddit Posts

You can't shop with us: how US-based, value- and mid-market online clothing retailers position their plus-size female clothing sections

#DoctorsSpeakUp: Exploration of Hashtag Hijacking by Anti-Vaccine Advocates and the Influence of Scientific Counterpublics on Twitter

To Share or Not to Share: A Framing Analysis of Paid Vaccine Advertisements on Facebook during COVID-19 and Pro-Vaccine Mothers’ Willingness to Promote Vaccines within Their Peer Networks

‘From cover-up to catastrophe:’ how the anti-vaccine propaganda documentary ‘Vaxxed’ impacted student perceptions and intentions about MMR vaccination

Propagandizing anti-vaccination: Analysis of Vaccines Revealed documentary series

Collaborators (4)

Jason Cain

John McCall

Erika LeBlanc

Lindsay Lundeen

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