Bruno Ferreira

Adjunct Professor

Instituto Politécnico de Leiria Escola Superior de Tecnologia e Gestão
Country flagPortugal

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About

Bruno Ferreira is an Adjunct Professor at Instituto Politécnico de Viseu Escola Superior de Tecnologia e Gestão de Viseu, Portugal. His research focuses on digital marketing, consumer behavior, sustainability perceptions, and the dynamics of strategic networks. Recent articles include studies on digital storytelling's impact, bibliometric analysis of online shopping, and sustainability perceptions in Portugal.

Articles (6)

Year:

2025

Year:

2025

Year:

2024

Year:

2023

Year:

2022

Year:

2021

Collaborators (5)

Cristina Amaro da Costa

Polytechnic Institute of Viseu

PORTUGAL
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Ana Lisboa

Coordenador licenciatura Marketing/Professor Adjunto

Instituto Politécnico de Leiria

PORTUGAL
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Ana Seabra

Instituto Politécnico de Leiria

PORTUGAL
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Natália Lima Figueiredo

Polytechnic Institute of Viseu

PORTUGAL
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José Luís Abrantes

Polytechnic Institute of Viseu

PORTUGAL
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