Daniel Zane
Assistant Professor
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About
Daniel Zane is an Assistant Professor at Lehigh University, USA. His research areas include consumer behavior, pricing strategies, and the psychological impact of multitasking on brand evaluations, as demonstrated in his recent articles. He has explored themes such as the effects of production enjoyment on buyer and seller dynamics, consumer responses to themed promotions, and bipartisan perspectives on public health issues like COVID-19.
Articles (4)
Year:
2024
Year:
2022
Year:
2021
Year:
2020
Collaborators (3)
Anna Paley
Tilburg University
Robert Smith
Tilburg University
Rebecca Walker Reczek
Berry Chair of New Technologies and Professor of Marketing
Ohio State University
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