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Diogo Hildebrand
Assistant Professor of Marketing
Research Interests
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About
Diogo Hildebrand is an Assistant Professor of Marketing at Baruch College Zicklin School of Business in the United States. His research areas include customer engagement, responsible business practices, and the influence of cognitive factors on consumer behavior. Recent articles have explored topics such as the impact of charity appeal content on audience perception, the effects of multitasking on decision-making, and the role of salesperson attractiveness in retail dynamics.
Articles (8)
Year:
2026
Year:
2024
Year:
2024
Year:
2022
Year:
2022
Year:
2022
Year:
2021
Year:
2020
Collaborators (6)
Daniel Rubin
Assistant Professor
St. John's University
Rhonda Hadi
Associate Professor of Marketing
University of Oxford
Diego COSTA PINTO
-
Márcia Maurer Herter
Professor
ISEG - Universidade de Lisboa
Mia Birau
Associate Professor
EMLYON Business School
Carolina Werle
Professor
Grenoble Ecole de Management
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