IDA D'ATTOMA

Associate Professor

University of Bologna

Italy

Research Interests

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Professors in Italy Professors in Environmental Sustainability Environmental Sustainability professors in Italy

About

Dr. Ida D'Attoma is an Associate Professor at the University of Bologna, Italy. Her research interests include environmental consciousness, multidimensional poverty, and the intersection of marketing strategies with technological innovation. Recent publications focus on the assessment of environmental awareness, analysis of poverty measurement tools, and the impact of marketing innovation on technology success and failure.

Articles (5)

Year:

2026

Year:

2024

Year:

2024

Year:

2022

Year:

2020

Collaborators (1)

Marco Ieva

Associate Professor

University of Parma

ITALY

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IDA D'ATTOMA

Research Interests

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Articles (5)

Narratives of sustainable transition: A semiotic and statistical text mining analysis of European permaculture as a transformative niche within the CAP regime

A new composite index to assess environmental consciousness using survey data and big data: Empirical evidence from European consumers

Multidimensional poverty: an analysis of definitions, measurement tools, applications and their evolution over time through a systematic review of the literature up to 2019

The role of marketing strategies in achieving the environmental benefits of innovation

Determinants of technological innovation success and failure: Does marketing innovation matter?

Collaborators (1)

Marco Ieva

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