Irma Francoise Jacqueline Dupuis Day
Lecturer in Wine Business and Marketing
University of Adelaide
AustraliaResearch Interests
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About
Irma Francoise Jacqueline Dupuis Day is a Lecturer in Wine Business and Marketing at the University of Adelaide, Australia. Her research areas focus on customer interaction and preferences in wine marketing, as evidenced by her recent articles on connected wine packaging in retail and consumer perceptions of non-alcoholic beverages. She is dedicated to advancing the understanding of marketing strategies within the wine industry.
Articles (2)
Year:
2025
Year:
2024
Collaborators (1)
Tamara Bucher
Newcastle University
AUSTRALIA
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