Jennifer Lees-Marshment
Academic, Professor (Teaching and Research) of Political Marketing and Management
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About
Jennifer Lees-Marshment is a Professor of Political Marketing and Management at the University of Dundee, UK. Her research expertise encompasses political marketing, management of political advisers, and the impact of social media in political contexts. Recent publications include studies on political practitioners' perspectives, crisis marketing during the COVID-19 election in New Zealand, and the role of a social commons ethos in public policy-making.
Articles (6)
Year:
2025
Year:
2024
Year:
2023
Year:
2022
Year:
2022
Year:
2020
Collaborators (3)
Bidit Dey
Senior Lecturer and Programme Leader, BA Business with Marketing Management
Northumbria University
Neil Bendle
University of Georgia
Clifton van der Linden
Associate Professor
McMaster University
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