Johan Jansson
Professor
Umea University
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Johan Jansson is a Professor at Umeå University in Sweden. His research focuses on sustainable transport, eco-friendly brand experiences, and consumer behavior in the context of digital and environmental factors. Recent articles explore themes such as digital competence in public transport, the emotional impact of transport policies, and the role of artificial intelligence in engaging consumers. He is committed to advancing knowledge in sustainability marketing and management.
Articles (12)
Collaborators (4)
Jonas Nilsson
-
SWEDEN
Marko Sarstedt
Professor of Marketing
Ludwig-Maximilians-Universität München
GERMANY
Galina Biedenbach
Associate Professor (Docent)
Umea University
SWEDEN
Chunli Zhao
Københavns Universitet
UNITED KINGDOM

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