Karine Picot-Coupey
Full Professor
Université de Rennes 1
FranceResearch Interests
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About
Karine Picot-Coupey is a Full Professor at the University of Rennes, France. Her research primarily focuses on emerging retail formats, particularly live streaming shopping, as evidenced by her recent qualitative study examining perspectives from both consumers and retailers. With a commitment to advancing knowledge in retail innovation, she contributes significantly to the academic community.
Articles (1)
Year:
2023
Collaborators (1)
Martina Gallarza
Full Professor (Catedrática)
University of Valencia
SPAIN
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