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Kieran D. Tierney
Program Manager Post Graduate Marketing, Senior Lecturer
RMIT University
Australia
Has grant
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Research Interests
Brand Management
Social Media Marketing
Business Economics
Branding
Urban Economics
Service Marketing
City Development
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Recent Grants
Grant: Close
Brand Meaning Cocreation: Conceptualization, Operationalization and Outcomes
Open Date: 2014-11-01
Close Date: 2015-05-01
Grant: Close
Brand Meaning Cocreation: Conceptualization, Operationalization and Outcomes
Open Date: 2014-11-01
Close Date: 2014-12-01
Grant: Close
Brand meaning co-creation across Service System Levels: An exploration of the Vietnamese Retail Banking Sector
Open Date: 2013-03-01
Close Date: 2013-11-01
Articles3
Collaborators3
Dinara Tokbaeva
Assistant Professor in Business Administration
Jönköping University
Jonathan J. Baker
University of Adelaide Faculty of the Professions
Ingo Oswald Karpen
Full Professor
Karlstad University
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